Archetypes and The Elements Kit

The Elements Kit is designed to unlock your unique creative identity based on the archetypes that define you as an individual.

The Elements Kit illustrating six personality archetypes: Storyteller, Empath, Judge, Detective, Seeker, and Angel, each with an associated icon and categorized by six attributes: Expression, Connection, Leadership, Knowledge, Navigation, and Belief.

Archetypes are metaphors that describe human character. They are symbols that illustrate specific human qualities and patterns of behaviour in a single word.

Creative Archetypes are the productive forces of your character that compel you to create things and make things happen. They act together like a cast of distinct characters that animate your life.

  • A person holding a white book titled "The Elements Kit" with a subtitle "Discover your creative identity" and eight colorful hexagons arranged in a honeycomb pattern on the cover.

    The Elements Kit

    Explore how The Elements Kit combines the language of archetypes with six life elements to reveal your unique creative identity.

  • A woman writing on a large presentation board in a professional setting.

    The Elements Tools

    Deep-dive into your unique creative identity, using The Elements Tools to design a life with meaning and purpose.

  • Overhead view of two people writing on notepads at a wooden table. The table has two cups of coffee, a container of orange pencils, and color-coded hexagonal cards with words related to learning concepts.

    The Elements Experience

    Join a workshop with founder and design coach, Lisa Johnson, to explore The Elements Kit with your team.

The Elements Edition
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